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MOTUL ANNOUCES NEW PARTNERSHIP WITH MYTHICAL CLASSIC EVENT: SILVERSTONE CLASSIC
• Motul partners as ‘Official Lubricant Partner’ in a new multi-year deal.
• Bringing advanced technical support to competitors and visitors at the Classic.
• Marking 50 years since the launch of Motul 300V, the world’s first fully synthetic engine oil and the gold standard for competition and classic car engines
Motul announces today an exciting new multiyear partnership with the biggest retro racing festival in the world. Each summer, The Classic celebrates 100 years of motor sport history with huge grids packed with the finest Formula One, GT, vintage, sports and touring cars from yesteryear. Motul, too, has a rich automotive heritage dating right back to the dawn of motoring.
In fact, founded in 1853 the “Swan & Finch Oil Corporation” gave birth to the Motul brand, the high-performance lubricant specialist pre-dates the birth of the very first cars and, ever since, the pioneering company has been at the forefront of innovation.
In 1953 it developed the first multigrade engine lubricant. Then, exactly 50 years ago in 1971, Motul was the first lubricant manufacturer to pioneer the formulation of a 100% synthetic lubricant for automotive engines based on technology from the aeronautical industry.
Half a century on and, using the latest technology, Motul’s renowned 300V range is still considered the benchmark in all forms of motorsport. And what better way to celebrate that golden anniversary in 2021 than as The Classic’s ‘Official Lubricant Partner’ with a state-of-the-art mobile laboratory able to analyse the lubricant running in competitors’ engines at the event. Furthering Motul’s many synergies with The Classic, it also produces a range of mineral lubricants specifically developed for engines and gearboxes in veteran,
This dedicated ‘Classic Range’ also includes gear and rear axle oils, brake fluid and fuel additives together with maintenance and care products that are specially produced to meet the specific requirements of historic vehicles.
“This important new partnership is the perfect fit and reflects Motul’s passionate dedication to both the racing and classic car scenes over many decades,” confirmed Nick Wigley, CEO of The Classic promoter Goose Live Events. “Motul is renowned right around the world and boasts a remarkably strong heritage of innovation and technical advancement. We are excited to be celebrating the 50th anniversary of Motul 300V, introducing the world’s very first fully synthetic engine oil alongside our own 30th birthday in summer.”
“We are very excited to join The Classic at Silverstone, an iconic event taking place on an iconic circuit, as official lubricant partner. We will obviously use this great opportunity for showcasing our racing and historical vehicles lines but not only that. We will also bring our Motul Racing Laboratory, tested and approved by racing teams worldwide over the past few years and ready to analyse the used oil and provide crucial data about engine conditions to all competitors in just a few minutes. Last but not least we will share with British fans nice racing memories from past decades from working alongside legendary British racing teams and drivers such as BRM, Tom Walkinshaw and Frank Williams” said Romain Grabowski, Head of Brand at Motul.
Full details of tickets for The Classic 2021 at Silverstone can be found at: www.silverstoneclassic.com.